ISSE Hotness Long Beach Hair Show

Hot new nail art

It was a great time this year at ISSE in Long Beach Ca.  The sun was shinning, the hair styles were hot, and the nails were smokin!  Noticeably missing (thankfully) was hair feathers, flairs, and bling.  The bling has transitioned from being on your head to on your nails.  Nail art was HUGE this weekend at ISSE.  What was also huge was the new Instyler IQ.  Celebrity stylist Dean Banowetz was on hand to show off the powerful new salon tools.  Next up is the March, Chicago show.  I'll let you know if these new trends can ease the chill of the windy city.

Dean Banowetz using Instyler IQ

Sassoon models

                       

ISSE 2013 Long Beach Hair Show

It's that time of year again.  The long Beach Ca hair show starts January 26 and ends the 28th.  It is your one stop shop to the latest in hair style trends, new products and education. We will be watching the crowds to see what is the hottest and most exciting products for 2013. In the past we have had the new hotness of flat irons, rooster feathers, and hair chalk.  This year we think it is going to be the Instyler IQ.  http://www.instylerpro.com/
Here is some info and a link.   As always cut, color, create!
http://www.probeauty.org/isselb/event-details/
Who Attends

• Salon/Spa business license denoting salon/spa ownership
• Cosmetology, Nail Technician, Esthetician license / certificate
  (including international license / certificate)
• Massage Therapist license
• Makeup Artist Union Card
• Temptu Pro Artist Card
• MAC Pro Card
• Smashbox Pro Card
• Sally's Professional Card (red)
• Salon Centric Card (blue)
• CosmoProf Proclub Card
• Cosmetology School Business, State License or School ID card
• Student ID or letter from certified instructor on school letterhead
• Business card from a legitimate salon with your name printed on it
• Letter from salon/spa owner on certified letterhead
  (including owner's business card)
• W-2 formhttp://www.probeauty.org/isselb/event-details/

New Year's Eve Hair Style

The night is here, you have the dress, the party and date.  What are you going to do to your hair!?
If you are in need of a great classic yet timely hair style see below.  Celebrity stylist Ted Gibson tells you how to create a beautiful "Upswept Bun" modeled by Debra Messing

 [Image: Steve Granitz/WireImage/Getty Images]
 Ted Gibson explains: "To achieve this look, prep the hair with build it blow drying agent, then twist random sections of hair while blow-drying to create texture. Next, run tame it shine lotion throughout, then pull hair back loosely into a high pony. Take hair and twist until it coils, then wrap it around itself to form bun. Secure the bun with pins. Next, gently pull out pieces from the bottom of the bun and spritz with Ted Gibson beautiful hold hairspray to create an elegant, yet effortless Upswept Bun.”

Amika Holiday Hair Event

Amika had a Holiday Hair Event in San Diego on Monday for the local distributor Spectrum salon services.  I was a great event that featured their unique clip free curlers.  The New York based company features professional tools with fashionable patterns and prints.  They also have a wonderful
line of hair care featuring the benefits of the Obliphica berry.  Angelina Mersola, the Amika educator used their heat defense treatment and blow up spray to achieve  this great hair style.  Check out the model!   Her hair length is really down her back.  It's pinned it underneath to create this old Hollywood bob.
Here is a link to the Amika Website    http://www.loveamika.com/

  

Detox soak by Cuccio Naturale

Cuccio Naturale has launched a new Detoxifying foot soak for the pedicure market.
The new soak use Epsom salts and is a 15 min add on service for any spa business.
Most people know about the importance of calcium and vitamin D, but many Americans are also magnesium deficient. Doctors say it stems largely from the increasing prevalence of processed foods in our diets. Today, 68 percent of U.S. adults consume less than the recommended daily allowance (RDA) of magnesium, according to the Journal of the American College of Nutrition, and 19 percent consume less than half of the RDA.
Epsom salt is made up of magnesium and sulfate, which can help improve health in numerous ways. A lack of magnesium—which helps regulate the activity of more than 300 enzymes in the body—can contribute to high blood pressure, hyperactivity, heart problems and other health issues, doctors warn. Sulfate is essential for many biological processes, helping to flush toxins and helping form proteins in joints, brain tissue and mucin proteins.
Doctors and researchers say that soaking in an Epsom salt bath is a safe, easy way to increase the body's levels of both magnesium and sulfate

Salon Centric takes over America

It has Happened again!  Salon Centric has gobbled up another section of the US market.  They now have complete coverage of the US mainland beauty market.
 
L’Oréal USA, announces the acquisition of the operations of Emiliani Enterprises Inc.  Emiliani Enterprises is a full-service, family-owned wholesale distributor headquartered in Union, New Jersey.

This acquisition will provide L’Oreal USA’s professional salon distribution operation, SalonCentric, with coverage in the metropolitan New York area as well as New Jersey and parts of Connecticut, bringing the distribution operation coverage now to 48 states. Emiliani Enterprises has 15 professional-only stores, close to 370 employees and is the leading professional products distributor in the region.
 

Zombie Hair for Halloween tutorial

Here is a tip for creating the greatest zombie hair this halloween! Check out this quick and easy tip. All you need is some Batiste Dry Shampoo, water and hair spray. You'll be "Walking Dead" in no time!

InStyler IQ The Tool for the Professional Hair Stylist

You may have seen the Instyler on an infomercial or in a big box retail store, but the Instyler IQ is something totally new. We got a hand on education class with this new beefed up device. The coolest thing I found with the item was the smart motor hidden inside. It was scary how it could almost read my mind. The barrel rotates in two different directions, always going in the direction of the cuticle. I was told that it is the same tech that goes into a segway (the crazy two wheel motoring device that the hipsters in San Francisco love.) The product smooths, straightens, curls, flips and creates volume. All in one tool! We loved it and were shocked by its results.

Elan Sassoon Launches Sojourn Hair Care

Launching into distributors around the country is the Sojourn Hair Care Line. The company is headed by Elan Sassoon and focused on Education and positive hair chemistry. The products are all ph balanced to bring out long lasting color services. Here is a peek at the brand and their education team.

I Will Love webseries

This is a great new webseries that needs our votes and likes!  We need to share it with our facebook friends.
Please check it out!